The world doesn’t seem to be slowing down. In fact, it feels as if the pace continues to rev up. And for businesses, it’s all hands on deck, full speed ahead. The rules are changing, technology is advancing, the culture has shifted since COVID, and many businesses are taking this opportunity to ask, “Who are we, and how do we share that with the world”?

Healthy sense of self and purpose. Where we put our energy depends on how successful we are. If our energy is spent on worrying about doing enough, or longingly looking at how others show up, then we don’t have the energy for the role we are called to play.

As a business today, a website is one of the most valuable tools you can utilize to engage with your desired audience, and for some customers it may be the only interaction they have with your company. Ultimately, your website has a lot to accomplish.

Look around; what do you see? Have you ever pondered what may have inspired these things into existence? At some point a creator just like you got an idea, sparked by some source of inspiration, and now everything around you exists.

Once you have determined something is worth it you will continually spend money on it and be ok with it costing what it costs. A big example of this is coffee, while it stays at a relatively consistent price most people drink coffee everyday and spend 3-4 dollars on it not thinking twice about it even though you can go to the gas station for cheaper coffee or make your own at home. You have decided that coffee has that much value and you are willing to trade your money for it.

Having a logo created quickly and for cheap might work for a company, risking not having it trademarked, having illegal use of fonts and potentially having a logo that is straight up plagiarized can work out, but most likely it wont. The company will get its “cheap” logo and use it for a while, a year or two will pass and they will realize their “cheap” logo doesn't mean anything and want to have their company rebranded.

Browsing social networks often leads to me seeing other designers' works and opinions. Oftentimes we share jokes about working with clients and how hard it can be to navigate that relationship. It got me thinking about what most clients think about Designers (specifically Graphic designers).